2016 National Conference Program

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NATIONAL CONFERENCE:   THURSDAY MAY 26   |   FRIDAY MAY 27

AWARDS GALAS:   FRIDAY MAY 27

AWNA CONVENTION:  THURSDAY MAY 26   |   FRIDAY MAY 27   |   SATURDAY MAY 28

 

 

 

National Conference | Thursday, May 26


9:00 AM to 10:30 AM

Newspapers Canada Marketing Committee Meeting

Chancellor, 2nd Floor


10:30 AM to 2:00 PM

CCNA Board of Directors Meeting and Luncheon

Consulate, 2nd Floor


12:00 NOON to 7:00 PM

REGISTRATION DESK OPEN

Ballroom Foyer, 2nd Floor


1:00 PM to 5:00 PM

APF Board of Directors Meeting

Strathcona, Lobby Level


2:00 PM to 4:30 PM

CNA Board of Directors Meeting and Annual General Meeting

Chancellor, 2nd Floor


2:00 PM to 5:00 PM

AWNA Board of Directors Meeting

Leduc, 2nd Floor


3:00 PM to 4:30 PM

City of Edmonton tours

Space is limited. E-mail info@nna-ccj.ca to sign up:

  • Arts/cultural walking tour
  • River Valley cycle tour
  • Arena & ‘Ice District’ tour

5:00 PM to 5:30 PM

CCNA Annual General Meeting

Turner Valley, 2nd Floor


5:30 PM to 6:00 PM

CCNA Past Presidents Meeting

Crown Suite #2009, 20th Floor


6:00 PM to 8:00 PM

Welcome Reception - Co-sponsored by OwnLocal and the City of Edmonton

Devonian, Lobby Level

Join your industry colleagues for this exclusive conference reception. Open to all registered National Conference and Trade Show attendees, sponsors and exhibitors.


8:00 PM to 10:00 PM

Dinner on your own


10:00 PM to 1:00 AM

Hospitality Suite

Centennial, Lobby Level

After dinner, head back to the hotel for a nightcap and catch up with friends and colleagues. Open to all registered National Conference and Trade Show attendees, sponsors and exhibitors.


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National Conference | Friday, May 27


7:30 AM to 4:00 PM

REGISTRATION DESK OPEN

Ballroom Foyer, 2nd Floor


8:00 AM to 5:00 PM

TRADE SHOW OPEN

Ballroom Foyers, 2nd Floor


8:00 AM

CONFERENCE BREAKFAST AND OPENING KEYNOTE ADDRESS by international media analyst Andreas Pfeiffer, Editorial Director, The Pfeiffer Report

BC/Alberta/Yukon ballroom, 2nd Floor

Grab a hot breakfast in the Trade Show area and take your seat at the opening session with keynote address by Andreas Pfeiffer of The Pfeiffer Report. Pfeiffer's insights have been quoted in newspapers and magazines such as the New York Times, the International Herald Tribune and Wired. Most recently, Pfeiffer has been providing in-depth analysis of recent media industry trends including ad blocking, distributed content, and the re-emergence of print.


9:30 AM to 10:30 AM

GENERAL SESSION A1: News Media Innovators with Bold Initiatives - Sponsored by CNW Group

BC/Alberta/Yukon ballroom, 2nd Floor

Compact presentations from Canada’s industry leaders on newspaper success stories, case studies and practical ideas. Get the essentials here, and then seek out the details during the connection break. Moderated by Tim Shoults, Vice President, Content and Audience Development, Glacier Media.

Includes presentations by:

  1. Norm Coyne, Events and Promotion Manager, Prince George Citizen
  2. Bob Cox, Publisher, Winnipeg Free Press
  3. Tony Ort, Vice President of Newspaper Relations, TCN Inc.
  4. Kelly Levson, Director, Marketing and Research, Newspapers Canada
  5. Gordon Cameron, Group Managing Editor, Hamilton Community News

10:30 AM to 11:00 AM

Connection break - Sponsored by Canada Post

Trade Show area, Ballroom Foyers, 2nd Floor

30-minute break to chat with speakers and explore the trade show exhibits.


Need to recharge? Give your mobile device a boost at the AAM Recharging Station, sponsored by Alliance for Audited Media. You'll find it near the registration desk in the ballroom foyer.


11:00 AM to 12:00 Noon

GENERAL SESSION A2: More News Media Innovators with Bold Initiatives

BC/Alberta/Yukon ballroom, 2nd Floor

More compact presentations from Canada’s industry leaders on newspaper success stories, case studies and practical ideas. Get the essentials here, and then seek out the details during the connection break. Moderated by Tim Shoults, Vice President, Content and Audience Development, Glacier Media.

Includes presentations by:

  1. Joan Brehl, Vice President/General Manager, AAM Canada, Alliance for Audited Media
  2. Nadine Chevolleau, Consumer Marketing Manager, Toronto Star
  3. Sara Hill, President and CEO, and Don Williams, Vice-President and Research Director, Vividata
  4. Chris Fossenier, Founder and Chief Executive Officer, Social Spiral
  5. Sam Brooks, Project Analyst, Engagement Services, Postmedia Network Inc.

12:00 Noon to 12:30 PM

Connection break - Sponsored by Vividata

Trade Show area, Ballroom Foyers, 2nd Floor

30-minute break in the trade show to chat with speakers and visit the exhibits. Enjoy a healthy refreshment to give you a boost of energy.


12:30 PM to 2:10 PM

CONFERENCE LUNCHEON AND KEYNOTE ADDRESS: “Understanding the Automotive Sector” by Dennis DesRosiers, President, DesRosiers Automotive Consultants Inc.

Manitoba/Saskatchewan ballroom, 2nd Floor

Dennis DesRosiers, founder of DesRosiers Automotive Consultants Inc. and a favourite source for news media looking for insightful comments on automotive issues, will provide delegates with a better understanding of the players, issues, outlook and trends in the automotive sector that will be critical to success with this important advertising category.


2:15 PM - 3:00 PM

Choice of two options:

  • REVENUE session B1: “Newspapers Drive Results” - speaker: Kelly Levson, Director, Marketing and Research, Newspapers Canada

Turner Valley, 2nd Floor

Navigate the findings of several new studies conducted by Newspapers Canada this year, including new research funded by Canadian Heritage. The 2016 release of Newspapers 24/7 finds that nine out of ten Canadians are reading newspapers, across multiple platforms throughout the day. The Community Newspapers Drive Results study, funded by Canadian Heritage, measured engagement with printed community newspapers and their role in the Automotive path-to-purchase. And finally, an update to last year’s automotive research confirms that Canadians in all market sizes rely on newspapers and their websites in their journey for new vehicles.

  • BUSINESS session C1: “About the National NewsMedia Council” - speaker: John Fraser, President and CEO, National NewsMedia Council

Strathcona, Lobby level

Learn about the National NewsMedia Council, established in 2015, and its role within the news media industry and as a forum for complaints from the general public. Hear how the council operates, the process for reviewing and adjudicating complaints, and obligations of member media.


3:00 PM to 3:15 PM

Sweet ‘n’ Savoury Break - Sponsored by Alliance for Audited Media

Ballroom Foyers, 2nd Floor

Got the munchies? Or do you have a sweet tooth? Be a kid again and satisfy your cravings at the candy and popcorn stations in the trade show area.


Need to recharge? Give your mobile device a boost by visiting the AAM Recharging Station sponsored by Alliance for Audited Media. You'll find it near the registration desk in the ballroom foyer.


3:15 PM to 4:00 PM

Choice of two options:

  • REVENUE session B2: “Engaging the Younger Audience” - speaker: Norm Coyne, Prince George Citizen

Turner Valley, 2nd Floor

Looking to make a connection with the youth in your community, but not sure how? See how the Prince George Citizen does it through a range of projects including events, publications and more. Gain valuable tips and advice for starting your own youth initiatives.

  • BUSINESS session C2: “Thriving Under Pressure: Resiliency at Work” - Sponsored by the National Advertising Benevolent Society - speaker: Dora Newcombe, Senior Training Consultant, Shepell

Strathcona, Lobby level

Resilience is often described as your ability to bounce back from adversity. Being resilient is an important building block of individual and organizational health and well-being. Everyone is born with a natural resilience. this workshop will teach participants that with improved self-awareness and practice, they can continue to strengthen and develop their abilities to be resilient in the face of most difficult or challenging situations.


4:00 PM to 4:15 PM

15-minute break in trade show area

Ballroom Foyers, 2nd floor


4:15 PM to 5:00 PM

CLOSING SPEAKER: “Striking the Right Balance for Transparency: The Impact of Media and Technology”Suzanne Legault, Information Commissioner of Canada

Turner Valley, 2nd Floor


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Awards Galas | Friday, May 27

Awards galas are separate ticketed events. Visit the registration desk for further details.


5:30 PM to 10:00 PM

National Newspaper Awards Gala

Reception: BC/Alberta/Yukon ballroom, 2nd Floor

Dinner: Manitoba/Saskatchewan ballroom, 2nd Floor


5:30 PM to 9:00 PM

AWNA BNC Awards Dinner

Reception: Centennial, Lobby level

Dinner: Devonian, Lobby Level


6:30 PM to 10:00 PM

APF Gala des Prix d’Excellence

La Cité francophone - 8627 Rue Marie-Anne Gaboury, Edmonton, AB T6C 4S8


10:00 PM - 1:00 AM

Hospitality Suite

Centennial, Lobby Level

Open to all registered National Conference, Awards Gala and Trade Show attendees, sponsors and exhibitors.


2:00 PM to 5:00 PM

AWNA BOARD OF DIRECTORS MEETING

Leduc room, 2nd Floor


10:00 PM to 1:00 AM

HOSPITALITY SUITE

Centennial room, Lobby Level

Open to all registered National Conference and Trade Show attendees, sponsors and exhibitors.


1:00 PM

AWNA REGISTRATION DESK OPEN

Ballroom Foyer, 2nd Floor

Fundraiser for C. A. MacLean Bursary Foundation


6:00 PM to 9:00 PM

BNC AWARDS DINNER AND PRESENTATIONS

Devonian room, Lobby Level

Co-sponsored by Alberta Energy Regulator, TransCanada, RPAP Health Workforce for Alberta, Genome Alberta, St. Albert Gazette
Better Newspapers Competition awards presentation:
  • AWNA - Best Local News Story
  • AWNA - Excellence in Creative Advertising
  • Metro Services - Special Sections and Supplements
  • AWNA - Effective/ Original Use of Colour
  • Gordon Scott Memorial Award - Best Feature Column
  • SAIT - Best Feature Story by a Local Writer
  • St. Albert Gazette - Sue Gawluk Best Local Editorial Memorial award
  • AWNA - Healthy Communities Journalism award
  • Genome Alberta - Best Ag Supplement or Section
  • U of A - Higher Education Writing award
  • Ducks Unlimited - Conservation Writing award
  • Lethbridge Community College - Education
  • AWNA - Arts and Culture Writing award
  • AWNA - Sports Writing award
  • AWNA - Ad Campaign award
  • AWNA - Environmental Writing award

10:00 PM to 1:00 AM

HOSPITALITY SUITE

Centennial room, Lobby Level

Open to all registered National Conference, Trade Show and Awards Gala attendees, sponsors and exhibitors.

8:00 AM

AWNA REGISTRATION DESK OPEN
Ballroom Foyer, 2nd Floor

8:00 AM to 2:00 PM

TRADE SHOW OPEN

Ballroom Foyer, 2nd Floor


9:00 AM to 11:30 AM

PLANNING YOUR ASSOCIATION'S FUTURE

Turner Valley room, 2nd Floor

Roundtable discussion on AWNA's response to CCNA's 'One Association' proposal. This is an opportunity to have your say on AWNA's future. Weigh in with your opinions on a Regional Association model and a National Sales Organization. The AWNA Board will present its position statement on these subjects.


12:00 Noon to 1:30 PM

Address by Municipal Affairs Minister Danielle Larivee on the Municipal Government Bill 20. Short Q&A will follow. Lunch followed by the Bear Pit Session

Manitoba room, 2nd Floor

Sponsored by FortisAlberta


1:30 PM to 4:00 PM

AWNA ANNUAL GENERAL MEETING

Leduc room, 2nd Floor

Election of Officers and conclusion of business session followed by meeting of the new Board of Directors


6:30 PM

PRESIDENT'S RECEPTION

Manitoba Ballroom Foyer, 2nd Floor


7:00 PM to 10:00 PM

PRESIDENT'S BANQUET - co-sponsored by: Central Printing Plants

Manitoba Ballroom, 2nd Floor

  • Installation of Officers and Directors
  • Tribute to Deceased Members
  • C. A. MacLean and Fred Row Bursary presentations
  • Quill awards presentation
  • George Meyer Leadership award
  • Bill Draayer award presentation
  • Pluck a Duck
  • Publisher's draw sponsored by AWNA - $1,000
  • Draw - free registration for two to attend AWNA's 2017 convention

10:30 PM to 12:00 Midnight

HOSPITALITY SUITE hosted by the AWNA

Imperial Parlour, 20th Floor