Manitoba Home Builders Association: Online, Twitter and Blogs

Case-Study-ManitobaHomeBuildersAssociation_0
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The Challenge: The Manitoba Home Builders Association was already undertaking (a Best Home competition) the Parade of Homes exhibition twice a year, but they wanted to add a new element to create further excitement for the initiative.

The Objective: To position the Manitoba Home Builders Association and its competition as more relevant to today’s consumer.